The KFC Index: Measuring PPP in Africa

Sagaci Research’s KFC Index is built to analyze the Purchasing Power Parity among African countries, so as to discover the real power of consumers to buy goods & services.

Sagaci Research’s KFC Index is built to analyze the Purchasing Power Parity among African countries, so as to discover the real power of consumers to buy goods & services

  • Analysis enables a further understanding of real currency value and consumer buying power
  • First publication to cover African countries, leveraging the presence of KFC in Africa

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